Privacy Policy

Last updated: August 5, 2026

Who We Are

Beautiful Self, LLC (“we,” “us,” or “our”) operates Beautiful Self, LLC.

Our online store is powered by WooCommerce.

Information We Collect

When you visit our website or place an order, we may collect the following information:

  • Name
  • Email address
  • Shipping address
  • Billing address
  • Phone number
  • IP address
  • Device information
  • Browsing activity on our website
  • Purchase history
  • Payment information (processed securely by third-party payment providers)
  • Media uploaded

How We Use Your Information

We use your information to:

  • Process and deliver your orders
  • Send order confirmations and shipping updates
  • Provide customer support
  • Manage your account
  • Improve our website and shopping experience
  • Send marketing emails when you have given permission or when permitted by law
  • Detect fraud and keep our website secure
  • Meet our legal and tax obligations

Legal Basis for Processing (GDPR & UK GDPR)

If you are located in the UK or European Economic Area, we process your personal data under one or more of the following legal bases:

  • Contract: To process your orders and provide our services.
  • Legitimate Interests: To improve our business, prevent fraud, and communicate with existing customers where permitted.
  • Consent: For email marketing (when required) and non-essential cookies.
  • Legal Obligation: To comply with tax, accounting, and other legal requirements.

How We Share Your Information

We share your information only when needed to operate our business.

This may include:

  • Payment providers such as PayPal and other payment processors. Payment details are handled directly by these providers and are not stored on our servers.
  • Analytics and marketing providers such as Google Analytics 4, Meta Pixel, and other similar services to help us understand website performance and improve our marketing.
  • Shipping and delivery providers to deliver your orders.
  • WooCommerce, which powers our online store and processes data according to its own privacy practices.

We do not sell your personal information.

International Data Transfers

Some of our service providers may process personal data outside your country. When this happens, we use appropriate safeguards, such as Standard Contractual Clauses (SCCs) or other legally recognized transfer mechanisms, where required.

How Long We Keep Your Information

We keep personal information only as long as necessary.

  • Financial records are generally retained for 7 years.
  • Marketing information is generally retained for 3 years, unless you withdraw your consent sooner.
  • Order records may be kept longer when required by tax, accounting, or other legal obligations.
  • Uploaded images for personalized items will be deleted after 120 days from purchase. 

After the applicable retention period, your information is securely deleted or anonymized where appropriate.

Your Privacy Rights

If You Are in the UK or European Economic Area

You may have the right to:

  • Access the personal information we hold about you.
  • Correct inaccurate or incomplete information.
  • Request that we delete your personal information.
  • Restrict how we process your information.
  • Receive a copy of your information in a portable format.
  • Object to certain types of processing, including direct marketing.
  • Withdraw your consent at any time where processing is based on consent.

To exercise any of these rights, email beautifulselfplanners@gmail.com.

We aim to respond within 30 days, where required by applicable law. You may also have the right to file a complaint with your local data protection authority.

If You Are a California Resident

If the California Consumer Privacy Act (CCPA), as amended by the CPRA, applies to you, you may have the right to:

  • Know what personal information we collect and how we use it.
  • Request deletion of your personal information, subject to legal exceptions.
  • Request correction of inaccurate personal information.
  • Limit the use of sensitive personal information, where applicable.
  • Opt out of the sale or sharing of personal information for cross-context behavioral advertising.
  • Receive equal service and pricing when exercising your privacy rights.

We do not sell personal information.

To submit a privacy request, email beautifulselfplanners@gmail.com or use the “Do Not Sell or Share My Personal Information” link on our website, if available.

Cookies

We use cookies and similar technologies to operate our website, improve your experience, and better understand how visitors use our site.

For more information about the cookies we use and how to manage your preferences, please see our Cookie Policy: [insert Cookie Policy link].

Children’s Privacy

Our website is not intended for children under the age of 13 (or under 16 where required by applicable law). We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can remove it.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

When we make changes, we will update the “Last updated” date at the top of this page. If required, we will notify you of significant changes by email or through a notice on our website.

Contact Us

If you have questions about this Privacy Policy or would like to exercise your privacy rights, please contact us:

Beautiful Self, LLC

 

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